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Selected Work


UX/UI and Branding

UX/UI Design

Year: 2023-2024
Client: Digital Health Company
Agency: CUT

  • Competitors Analysis
  • Best Practice Analysis
  • Information Architecture
  • Wireframing
  • User Interface Design
  • Design System
  • Introduction of Variables and Tokens
  • Data visualization

Focus: Accessibility, iOS development environment, Android development environment

For a Germany-based company specializing in medical app development, I worked in the field of UX/UI design. Using agile methodes, I contributed to three health tracking applications, operating within both the iOS and Android environments, as well to the refinement of a data monitor web plattform. My responsibilities included conducting competitor and best practice analysis, and building upon these, I crafted wireframes and information architectures, which were iteratively refined based on feedback loops and user testing before being translated into the final UI designs.

Furthermore, I played a key role in establishing and maintaining a complementary design system using variables and tokens for three different apps.

Another focal point involved optimizing the existing design system and interface designs to ensure accessibility. Through research, I conducted an Accessibility Audit, leading to the creation of guidelines for more inclusive design.

I was involved in the development or improvement of the following features and concepts:


  • SSO Concept
  • LogIn Flow
  • Biometrics Login
  • User Onboaring
  • Appointment Booking and Management
  • Analyse Feature
  • Knwoledge Hub
  • Value Proposition Screens
  • Figma
  • Mobbin
  • Miro
  • Jira

Free Stock photos by Vecteezy

UX/UI Design & Branding

Year: 2023-2024
Client: Michelberger Digital
Brand: M-board

  • Wireframing
  • Prototyping
  • Designsystem
  • Branding
  • Data Visualization

The M-board Platform serves as an autopilot for marketplace businesses, offering intelligent and profitable fashion sales on platforms like Zalando, OTTO, and Amazon through automated control of pricing and inventory. My role includes the development of innovative features, such as a data visualization dashboard, and the refinement of existing functionalities based on user feedback. Additionally, I was responsible for elevating the branding to a new level and for aligning it with the expanded target audience.


User Reseach

Year: 2022-2023
Client: SevenOne
Brand: ProSieben, Sat.1, ZAPPN, JoynMe
Agency: CUT

  • Prototyping
  • User Test Observation
  • Evaluation of User Tests
  • Highlight Reels
  • Creation of Reports

For the agency CUT, I was part of introducing Continuous User Testing at products of the client Seven.One. We conducted user tests for ProSieben, Sat.1, and ZAPPN websites and apps, as well as the JoynMe app. My responsibilities included prototyping, observing and protocolling online user tests, identifying user pain points, gains, and insights, and creating engaging highlight reels.

  • Figma
  • Protopie
  • Axure
  • Zoom
  • RapidUserTests
  • Miro
  • Dovetail
  • Aftereffects
  • Powerpoint

User Research

Year: 2023
Client: Digital Health Company
Agency: CUT

  • User Recruitment
  • Prototyping for Usertests
  • User Test Observation
  • User Test Evaluation
  • Presenting Test Results
  • JTBD Clustering

I was engaged in user research for a Germany-based company specializing in medical app development. Across four applications, my focus was on enhancing various aspects, including boosting retention rates, optimizing accessibility for individuals with disabilities, and refining data visualization for improved user experience.

  • Miro
  • Condens
  • Figma


Year: 2023-2024
Client: Michelberger Digital
Brand: AIVEE

  • Competitor analysis
  • Best Practices (Moodboard)
  • Brand Values
  • Target group identification
  • Logo-Design
  • Color scheme
  • Selection of typography
  • Social Media
  • Homepage
  • Pitch Deck / Presentation Slides
  • Advertising items such as business cards, roll-ups

The AI platform AIVEE assists individuals in e-commerce by interpreting and visualizing data from product sales. I created a branding for this platform, serving as the foundation for the platform’s UI design.

  • FigJam
  • Indesign
  • Illustrator
  • Google Docs
  • Figma

UX/UI Design & Branding

Year: 2022-2023
Agency: CUT

  • Wireframing
  • Prototyping
  • Designsystem
  • Gameification
  • Branding

LEXCADA is an open-access platform for all those who work with legal texts. The startup revolutionizes the way lawyers work. My tasks included the development of new features, such as the introduction of user profiles, increasing the user engagement for example through gameification and the implementation of branding, like for visuals on the marketing website.

from clients

Haneul Yoo
Product Design Lead

Veronika consistently demonstrates professionalism and reliability across all aspects of her work. Her unwavering commitment to delivering high-quality results is truly commendable.

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She proved to be an exceptional freelancer. Her dedication to her craft and dependable reliability set her apart. Veronika’s creative solutions and effective communication skills played a pivotal role in achieving our project goals. Working with her was not only highly productive but also an enjoyable experience. She comfortably navigated ambiguity, handled high time pressure with ease, and proactively suggested solutions involving the right stakeholders in a timely manner, reflecting a contextual understanding. I wholeheartedly recommend her to anyone in search of top-tier freelancers. Her professionalism, reliability, and outstanding performance make them an excellent choice for any project. I eagerly anticipate future opportunities to collaborate with her wherever the need arises.

Taras Keiditsch
Product & Distribution at LEXCADA

Our collaboration with Veronika worked out great: She always understood complex requirements quickly, thought them through together with us and finally implemented them in an appealing way.


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